For many, owning a winery is a lifelong dream that has remained unattainable due to financial constraints. Traditionally, investing in a vineyard required hundreds of thousands of dollars towards the purchase of property for a vineyard, the success of which was contingent upon risky factors such as the weather. Large investments were also required to buy the expensive professional equipment necessary to manufacture top quality vinos that would keep customers coming back.
Wine franchises are now giving people the opportunity to achieve their dream of running their own successful vineyard, without having to break the bank or take a large financial risk. Purchasing this type of opportunity comes with many benefits that help all new entrepreneurs commence their new career with the tools for success.
Why A Wine Franchise?
People who opt for purchasing a vinery opportunity are buying into an already proven successful business model, as well as receiving all the added benefits of thorough training and ongoing support throughout your business career.
Unlike traditional cellars that must be situated in close proximity to a vineyard, the franchise owners are capable of producing a wide variety of exclusive vintages that have been made from high quality juices secured from some of the world's most renowned vineyard regions.
In addition, the majority of the wines produced in your cellar are unique to your franchise and cannot be purchased at the local bottle store or supermarket. This helps in retaining clientele who become committed and loyal customers.
There are a variety of different ways winery owners can expand upon their revenue stream. Customers can buy it by the bottle, case or batch. Some owners opt to serve food that compliments the drink that can be purchased in their business. A gift shop that sells accessories such as glasses, decanters, corkscrews and books helps to boost retail sales.
Benefits of a Wine Franchise
Unlike other opportunities that require business owners to follow a strict set of branding rules, wine types allow you to take the concept and market a brand that is completely your own, customizable concept.
There are no strict guidelines with how you choose to market your franchise, as this freedom is one of the best parts of owning your own business. While customers are given the opportunity to place customized labels on their bottles, business owners can create their own logos to brand the vino made in their store.
Other benefits include:
- Lowest royalties in the industry (5%)
- Access to your own exclusive territory.
- Complete support from the beginning in terms of training, as well as the ongoing development of your operation. This includes assistance in site selections and lease negotiation.
- Assistance in preparation of opening inventory, equipment and supplies.
- Ability to produce fine quality reds and whites using state of the art equipment for the best results.
- Incredible product pricing allowing for high gross margins.
Owning a vineyard is a dream many people have. It is now possible to make this dream come true, regardless of whether you live in the city, suburbia or the country. Discover the bliss of being your own boss and creating remarkable drinks everyday.
The best franchise is one that allows an owner to customize their own independent brand, while still being able to benefit from the support of being part of an established company. These are rapidly becoming the most popular ways entrepreneurs can be successful in an exciting industry.